/ Overview
A portfolio as considered as the interiors
Casa Forma designs warm, minimal interiors across Central Europe. Their old site showed tiny photos in a cramped grid — the opposite of their work. I designed and built a spacious portfolio where full-bleed photography sets the pace.
Project enquiries through the site grew strongly after launch, and the studio now wins work from the website alone.
/ Challenge
Photography deserved better than thumbnails
The studio invests in professional photography for every project, then hid it in a 300-pixel grid. The website undersold the work it was meant to sell.
/ Approach
Device-first, photography-led
I designed mobile and laptop views together around full-bleed imagery, then built the site no-code so the studio can publish new projects in minutes.
/ Deliverables
What the client received
01
Portfolio website design for all devices
02
No-code build with project CMS
03
Enquiry flow with project qualifier
04
Editing handbook and launch support
“Clients arrive already convinced. The website does half of our sales meetings for us.” — Marta Forma, Founder
