/ Overview
Boutique shopping, minus the friction
Atelier Marne, a footwear boutique, watched mobile visitors browse and leave. I redesigned their shopping app around large product imagery, honest sizing guidance and a two-tap checkout.
The new app feels like the boutique itself — calm, personal and unhurried — while converting far more browsers into buyers.
/ Challenge
Beautiful products, abandoned carts
The old app buried sizes, shipping costs and returns behind five screens. Shoppers loved the shoes and feared the checkout.
/ Approach
Everything decided on one screen
I rebuilt product pages so size, colour, delivery and returns are visible at a glance, then cut checkout to two confident taps.
/ Deliverables
What the client received
01
iOS and Android product screens
02
Two-tap checkout and size finder
03
Motion specs for every transition
04
Usability test report and iterations
“Customers write to us about the app itself now. It sells while we sleep.” — Claire Marne, Owner
